Globally known industry leader of drive technology achieves a 4 times higher click rate
CHALLENGE
To reach a very specific target group and unknown potential clients for an event during a trade fair through a successful online advertisement. The campaign was based on the TrustedTargeting data of our guest trade fair “InterAirport”.
IMPACT
The exact targeting of our technology and the constant optimization of the campaign led to a click rate 4 times higher than assigned.
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