4-times increase of visitors with same advertising budget

Fast growing start-up in the real estate segment tracks four times higher visitors on its webpage using the same advertising budget

CHALLENGE

To identify and reach new and unknown investors for real estate projects online and to win them for a project. The campaign was based on the TrustedTargeting data of our trade fair “EXPO REAL”.

IMPACT

TrustedTargeting reached unknown, real estate-interested users on unexpected advertising spaces. The invested budget generated roughly 4 times as many visitors as originally planned. TrustedTargeting scored a 5,5 times higher click through rate on Facebook and Gmail (between 0,92% and 2,13%) compared to a campaign on Google  Display (click rate: 0,06%).